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Business Economics


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Programmes for Graduate Students - Business Economics
   
ADVANCED CERTIFICATE I
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This programme provides you with a broad appreciation of the contemporary business environment. You will understand how business enterprises operate and gain theoretical and practical knowledge of fundamental areas of a business. You will be taught modules in Marketing, Finance, Integrated Organization Principles, Economics and Mathematics.

Through this programme, you will learn the role of Marketing in a business organization. You will develop competency in preparing financial statements. You will also be introduced to organization structure, leadership, team dynamics, the importance of delegation and hierarchy dynamics. The programme will give you an understanding of the economic environment in which various organizations operate and different aspects which play an important role in the decision making process. You will be taught to be analytical and understand the benefits of quantitative methods and their application in business enterprises. On completion of the programme, you will be competent to perform entry level functions in the sales, finance and human resource departments of business organizations.

 
Course Curriculum
 
  • Financial Accounting Fundamentals
  • Marketing Fundamentals
  • Integrated Organization Principles
  • Economics for Business
  • Business Mathematics
ADVANCED CERTIFICATE II
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This programme gives you an understanding of the role of marketing and the fundamentals of marketing economics, accounting, information and business economic analysis, resource & value chain and human resource development.

You will develop competency to formulate a marketing plan, create an effective supply chain for production and operational efficiency; gain an understanding of how to manage human and other resources in a variety of business streams; and design business information systems. The programme lays emphasis on new and advanced concepts in these areas and the application of these in the workplace. You will be exposed to designing MIS and understanding the role of information technology in supporting different business processes such as production, marketing, accounting, sales and CRM.

You will learn how to use information technology for competitive advantages and understand the basic concepts of cost accounting, inventory control systems and utilization of resources by adopting modern costing techniques. You will be taught inventory planning and the different methods for optimum use of available resources. You will also appreciate the role of Human Resource in an organization and various aspects of performance appraisal, the difference between training and development and the methods of determining compensation.

On completion of the programme, you would have acquired competencies to carry out executive functions in various departments of a business organization.

 
Course Curriculum
 
  • Marketing & Marketing Economics
  • Information & Business Economics Analysis
  • Accounting Fundamentals
  • Human Resource Development in Changing Economic Environment
  • Resource and Value Chain
  • Marketing
For Further Information Contact
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Ms. Neha Bahl at (0)9818479333
or mail at pgcourses@wiganindia.org or enquiry@wiganindia.org


 
 
   
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